You earn revenue from these sales.įree with display advertising. Users can purchase physical goods and services - such as clothing or food - within your app or order rides from transportation services. You don’t earn any revenue from your app.įree with physical goods and services. Your app doesn’t offer in-app purchases or the ability to buy physical goods or services within the app, and doesn’t display advertisements. If you’re looking to grow your brand or attract a large user base, consider offering your app for free.įree without monetization. Removing the barrier of price increases the likelihood that users in your target market will download and try your app, which can help increase awareness and expand your user base. With free models, users don’t pay to download or use your app.